American Family Life Assurance
|Market information||Non-presentation |
|The head office location|| The United States of America |
Georgia Columbus City
|Type of industry||Insurance|
|Representative||Daniel P. Amos|
|Main stockholder||Aflac Inc. (100%)|
American Family life assurance Company of Columbus (English: American Family Life Assurance Company of Columbus) is an insurance company of the United States of America selling life insurance and medical insurance. I use the name of American Family Life Assurance which is almost a literal translation of the part which went in "of Columbus" externally (on a brochure in particular, the homepage) in Japan. However, because it is a branch in Japan, the official name is "American Family life assurance company of Columbus" (branch in Japan) and uses an official name with the public aspects such as license registration and banking relationships of Financial Services Agency, social insurance or the welfare annuity of the employee to the last not the corporation where is different from the U.S. provincial shrine. 
I unified external popular names in "Aflac" (アフラック) from 2005, and the company logo was changed, too. It is unified for a name of "アフラック" including the advertisement now in Japan. I often introduced myself as American Family before it (アフラック), and the LOGO had a similar mention.
In addition, I am often often mistaken for AIG group companies, but am unrelated not group companies.
It is a subsidiary of the アフラック in cooperative house red (Aflac Incorporated, the head office: Georgia Columbus City, NYSE: AFL, TSE First Section: 8686) that is a holding company and performs insurance sale in Japan and the United States.
Table of contents
It is an insurance company established in Georgia Columbus City in 1955 by Amos three brothers (John, pole, building). I sell various insurance in Japan and the United States of America, and it is said that it is a pioneer in the field of cancer insurance. In the United States, I increased achievements by the sale method (I assume it premium payment by the deduction from a salary) by the agency led by the agency in the company. It is famous for cancer insurance in Japan, but, in the United States where private medical insurance is a medical general rule, the cancer insurance as the public medical supplement as in Japan does not exist.
Branch in Japan
|American Family life assurance |
Data of the company of Columbus Japan Branch
|English company name||American Family Life Assurance |
Company of Columbus Japan Branch
|Kind||Foreign company (the Japanese branch)|
|Abbreviated designation||American Family Life Assurance |
|The head office location||〒163-0456 |
Shinjuku Mitsui Building
|The establishment of a business||1974（Showa49 years)|
|Representative||Yuji Yamauchi (representative, the president in Japan)|
|Incomes such as premiums||1,753,500 million yen (March, 2012 period)|
|The amount of possession contract||12,338,200 million yen (the end of 2012)|
|The SM ratio||609.6% (the end of March, 2012)|
|The number of employees||3,930 (the end of March, 2012)|
|Rating||AA - (as of S&P/2012 six a year month)|
|Person to be related to||Miki Otake (the Japanese branch founder)|
|7,807,800 million yen (the end of March, 2012)|
According to the history of a company of the company, John B Amos of the founder eldest son who visited Japan in Osaka World Exposition receives height of the consciousness for the hygiene from many Japanese who wore a mask for the cold prevention, and there is it when I decided the entry to the Japanese market. I moved Kaoru Ohashi of Tokiwa Bridge Economic Research Institute that from Takeo Fukuda from Ministry of Finance, ministry of large Toa, was "the Don of financial circles" at the time later and attached the authorization to the Ministry of Finance and, after the management participation in planning of the Yoshiki Otake and Hidefumi Matsui and others that it was Branch Manager Japan (representative in Japan), I reduced "cancer insurance" in Japan in (1974) in 1974 and started business. In addition, I enter it not a local corporation method as the Japan branch (foreign company) of the United States head office like past Ariko Japan when it proves right if I plan an advance in Japan. (the Ariko Japan became Japanese subsidiary later after being affiliated with メットライフ, and having become メットライフアリコ)
The sale business of the third field insurance including the cancer insurance was admitted monopolistically virtually only in a foreign-affiliated insurance company (アフラック is the foreign company which is pure not a foreign company) and developed the business under the benefit. It became the oligopolist in the field of result, cancer insurance, and the share in the cancer insurance sale of 1999 reached than 85%. In 2001, the full-scale entry to the field of a life insurer, the nonlife insurer in Japan was liberalized for the first time with the approval of the United States.
An offer takes the system contracting with it with a meeting type to a mail order type, and an agency (associates) which cooperated realizes low business activity cost without posting an insurance solicitor in the company from an idea of Miki Otake who ran an insurance against loss agency (professional agency saying now).
I let a company and the subsidiary of labor union, job area consumers' cooperative and corporation society of the public body establish the agency of the welfare program purpose at first than the professional agency which said in an insurance against loss, and the number of the contracts with the form that the worker individual who was a member of an association to an employee was a group contract, and some premium discount was done was superior.
After the 1990s, I bind a tie-up (with both companies the handling only for cancer insurance) together with the post office in Dai-ichi Mutual Life Insurance Co. and business tie-up, October, 2008 at development and the end of 2000 of "アフラックサービスショップ" of the visit type agency unlike the mail order type, and a benefit of the office welfare program (premium discount by group handling) opens reclamation to the household which there is not.
Representative in Japan
- A chairperson: Charles lake (before entering a company the director of American Office of the United States Trade Representative Japan)
- The president: Yuji Yamauchi (I hit the mountain Hiroshi)
- I acquire - business license (1974) in October in 1974
- I begin to sell - "cancer insurance" (1974) in November in 1974
- I exceed - total assets 100 billion yen (1982) in December in 1982
- I exceed 10 million number of - possession (1992) in June in 1992
- I exceed - total assets 1 trillion yen (1992) in December in 1992
- I announce the business tie-up with - Dai-ichi Mutual Life Insurance Co. (2000) in September in 2000
- The medical insurance EVER 〉 release that is same (2002) for - 〈 life in January for 2,002 years
- アフラックダック comes up by an advertisement (original work in Japan) of - EVER (2003) in 2003. The possession contract number of the personal insurance, personal pension insurance total in the industry first place
- Insurance WAYS (it releases WAIS )〉 which oneself of - 〈 future selects as January (2006) in 2006
- 2007 (2007) cancer insurance f (release forte )〉 of September - 〈 アフラック
- Life insurance GIFT (it releases gift )〉 which reaches school expenses insurance 〉,〈 family of the dreaming child of - 〈 アフラック every month (2009) in March in 2009
- It releases more - 〈 medical insurance new EVER 〉 to be able to rely on (2009) in August in 2009
- The total possession contract number of - individual insurance, the personal pension insurance is beyond 20 million cases (2010) in March in 2010
- 2011 (2011) March - 〈 cancer insurance Days (D )〉 release start.to live
- Medical insurance EVER 〉 release to meet with - 〈 is due to begin August (2013) for 2,013 years.
In late October, 2005, the unfair nonpayment of the insurance and the benefit was announced in succession by each life insurer, and it was announced on October 28, the same year by the company that I made 45 cases, an amount of money, and there was unfair nonpayment of 9,610,000 yen .
Because the issue of unfair nonpayment has begun to be found out newly in the life insurance industry in 2007, Financial Services Agency gives it an order to start fact-finding of the nonpayment during five years from 2001 through 2005 for all Japanese life insurers (38) on February 1, the same year. The company received this and announced the findings on April 13, the same year. According to this, it became clear that I made 19,169 cases, an amount of money in total, and a number of approximately 1,900 million yen corresponded to a newly inappropriate nonpayment case. In addition, this numerical value is not a definite thing because this findings is the halfway result that got it ready in an investigation date (the number of nonpayment and amounts of money may increase in future); .
I announce that theft included the portable PC which the employee of the agency with the company possessed on July 26, 2007. To this PC, the customer information (contract contents, address, full name, the date of birth) for 204,716 was recorded for 152,758 people and became the number of record-high loss in the insurance industry. In addition, about the problems concerned about such as a personal data leak and the abuse, in the company, customer data in itself is encrypted, and reading and the abuse of the customer information by the third party show an opinion to be difficult by the reason of being for for the PC start and data decoding, and a password being put particularly, and security measures being put ; .
On October 22, 2010, the CD-R which recorded visitor information is announced in Izumi life designers Co., Ltd. who are an agency of the company that of unknown the location. The customer information for 30,555 seemed to be memorized to the CD concerned. In addition, a password was set to a CD .
- Cancer insurance Days to live
- The life model cancer insurance that a premium does not rise.
- I assume a cancer definitive diagnosis, hospitalization, security in case of the going to hospital basics and can receive security when I received operation treatment, radiation therapy, anticancer agent treatment depending on a plan, the life support pension after the cancer diagnosis, the benefit at the time of the recurrence.
- In addition, consultation service at the time of the cancer affection called "a premium support" is added in all plans.
- New EVER
- Life model medical insurance of 1 60 days security after hospitalization.
- The medical insurance that renewed EVER which was a monopoly state as medical insurance in the one piece of article in August, 2009.
- As derivation form, easier EVER of the undertaking condition relaxation model (I adopt a prior selective notice) exists.
- The whole life insurance of the low cancellation of a contract refund model that will choose medical security, care security, one of the pensions in the future, and can change the security contents.
- It becomes the anchor product in the life insurance.
- The handling with all the megabanks was started at the end of 2010. It is the product which is popular in 銀行窓販.
It is the back sponsor of the uniform for the pennant race of Kashiwa Reysol.
I work on advertisement and it
アフラックダック came up as CM character in the American head office in 2000. It is come up with an "insurance release start of the Aflac injury" of 2001 in Japan by TV CM, product brochure. It was the form that diversion (import) half did CM of the American head office of the black humor taste that duck (AFLAC-duck) carried on a roller coaster almost encounters a misfortune, but CM, an advertisement produced collecting for Japan from 2003 is developed on a large scale. It was occasionally taken up as a topic of many news programs and magazine show until 2007, and this CM series wins Effie given the advertisement that I gave an effect to, and it is one of CM of the topic in the United States. In addition, the duck appearing in CM uses a robot and a genuine article properly. 
"The invitation cat duck" that a duck and a cat come up as an original commercial in Japan together from August, 2009 is used. A commercial using conventional パペット and the commercial using the animation of the character who mixed a cat with a duck are used together.
Gilbert Gottfried (English version) acted as the voice of the duck, but will let you leave it because I did a note rubbing a victim of the 2011 off the Pacific coast of Tohoku Earthquake up the wrong way in Twitter in 2011.
In addition, I let new character "Black Swan"  of the black swan (body butterfly) (a voice: Hiroiki Ariyoshi) appear as a malicious language dark hero newly for a Japanese market in 2013. In addition, former アフラックダック is "only アフラック" (company name abbreviated designation) and setting that the character speaks Japanese fluently whereas I do not utter it. In addition, it is story development "played with in アフラックダック which Black Swan gives a clawing, and comes out later" in photograph taken on a spot CM.
- Advertising jingle
Advertising jingle "waltz (a song: マユミーヌ) of the duck" televised from October 1, 2006 was made a sound source as a CD for the promotion of USEN at first, but it was released the public a CD because of a favorable reception on February 21, 2007 by PONY CANYON.
The song of advertising jingle ・" invitation cat duck of "the invitation cat duck" was released in 2009, too. In addition, "the theme of invitation cat duck X by) comedy duo, Maeda Maeda  is released at the time of (※ broadcast that just transferred to the different recordmaker of the minority in February, 2012, too".
As for the advertising jingle "song of the chronic disease of "EVER easy newly"," was sung in 2010 by Soichiro Kitamura, Takehiko Ono, unit "trio 197" by Akira Saito and was released a ringing song fully ; . A singer was changed afterwards in CM by Kazuo Tokumitsu. Koji Nakamoto delivers a ringing song, a ringing song to "song - me who am chronic in a title of a musical composition of ... with the hope with the dream" fully on May 20, 2013. It released it with a CD on July 3, the same year .
|The correction of this knob is expected.|
- Sho Sakurai
- Riisa Naka
- Matakichi Naoki (peace)
- Kazuo Tokumitsu 
- Tsubasa Honda
- Hiroiki Ariyoshi (the Black Swan (※ said article))
- Haruna Yabuki
- Hiroyuki Miyasako (Ameagari Kesshitai)
- 斎藤司 (trendy angel)
- Naomi Watanabe
- Aoi Miyazaki
- Mt. Hamada
- Somenosuke Ebiichi
- Three amigos（Soichiro Kitamura・Akira Saito・Takehiko Ono）
- Toshiro Yanagiba
- Reina Inoue
- Theatrical company one
- Keiko Matsuzaka
- Shuntaro Torigoe
- Hideki Takahashi
- Tsuyoshi Ujiki
- Akiko Yada
- The Mai Yajima beauty
- Shinnichi Tsutsumi
- Hirohide Yakumaru
- Hiromitsu Suzuki
- The stationmaster of the cat of たま - Wakayama Railway Corporation Kishigawa Line Kishi Station. Kazuo Tokumitsu and costarring.
- ^ Life insurer license list - Financial Services Agency (pdf document)
- ^ corporate data - アフラック
- About findings and correspondence about the payment of the ^ October 28, 2005 insurance, benefit (pdf document)
- About findings and correspondence about the payment situation such as the ^ April 13, 2007 insurance, benefit (pdf document)
- ^ About loss of the visitor information by the July 26, 2007 we agency (pdf document)
- ^ July 26, 2007 Mainichi Shimbun ニュースアフラック: An agency employee for approximately 150,000 PC loss customers
- ^ About loss of the October 22, 2010 visitor information (pdf document)
- Secret of ^ アフラックダック
- ^ reference concerned.
- X adds the ^ artist name to the end of the combination name (Maeda Maeda X).
- ^ "Bayside Shakedown" "three amigos" are delighted with "a chronic song" to sing by oneself; RBB TODAY, July 7, 2010 17:27.
- A Soichiro Kitamura and others "197 years old unit" sings a reaction emotionally in a ^ CM music "chronic song" one after another. , Narinari.com, July 7, 2010 19:11.
- The new song that it is ^ Koji Nakamoto, five years since then is 14:35 "a chronic song" on ORICON STYLE, May 20, 2013.
- I play with the old contractor ("new EVER" infomercial) of the ^ commoner.
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