2016년 9월 1일 목요일

Kenzo

Kenzo

Kenzo (KENZO) is the fashion brand which designer Kenzo Takada established.

Table of contents

Brief career history

  • 1970: Kenzo Takada opens boutique "jungle Jap" in gal re-ヴィヴィエンヌ of Paris and announces the first collection. The casual collection that used many an unhurried silhouette brought about, cheap cotton from the bold combination of colorful floral design X waste flowers, plane drawing figures of Japan gives the Paris mode world a big shock. I mix cloth with patterns for unique sense of color and announce the design which is folklore with inspiration afterwards from China, India, the Central Asia as well as Japan.
  • 1983: I announce the KENZO HOMME collection.
  • 1986: I start from KENZO JUNGLE, KENZO JEANS.
  • 1987: I start from KENZO ENFANT (children's clothes) and announce perfume "Kenzo de Kenzo".
  • 1992: I start from KENZO MAISON (home product).
  • 1993: A French corporate group sprouts; of Hennessy Louis Vuitton "LVMH" is affiliated.
  • 1999: "Want to do a new thing by collection again last in the summer the spring of 2000 if take a rest for a while"; say so, and Kenzo Takada gets out with a brand; Jill ロズィエ Lady's, Roy Clayburgh to a creative director of men in the meeting autumn of 2000 in winter than collection is a start in new life KENZO.
  • 2004: I make Antonio mullahs the artistic director of the Lady's line than collection in the fall and winter.
  • 2012: Umbelto Rion and the Carol rim of former opening ceremony take office as a creative director than collection in the spring and summer.

Existing creative director

Brand concept

It fuses by material, a color, culture different variously, and Kenzo that the contrast that the thing in opposite poles shows is a source of the inspiration expresses a view of the world different at all. And, as for the thing becoming the identity of the brand, "a trip" "is natural" "a color".

The keyword that is drawn by three identity: An ease, harmony and the energy that feeling of opening, mixture culture and exoticism and "nature" are calm from warmth and pleasure to be dressed in, "a trip" from "a color." I express these in the collage that is technique of Kenzo. The design which it is easy to get close to is suggested with variety and a sense of fun.

Collaboration with the new business

Outside link

This article is taken from the Japanese Wikipedia Kenzo

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