LION OFFICE PRODUCTS CORP.
| Kind | Company |
|---|---|
| Market information | Non-presentation |
| The head office location |  Japan〒164-0003 2-6-11, Higashinakano, Nakano-ku, Tokyo |
| The establishment | 1921October 1 |
| Business contents | Production sale of office supplies and the stationery |
| Representative | Representative directorThe president Tasuku Fukui |
| Capital | 2,677 million yen |
| The issued stock total number | 29,900,000 stocks |
| Sales amount | 27,177 million yen |
| The ordinary profit | 24 million yen |
| Net income | △71 million yen |
| Net assets | 4,307 million yen |
| Total assets | 19,368 million yen |
| The number of employees | 328 people |
| Main stockholder | Otsuka Shokai (40.13%) Co., Ltd. |
| Main subsidiary | Fukui Corporation Co., Ltd. Sun Litek Co., Ltd. Lion file Co., Ltd. |
| Outside link | http://www.lion-jimuki.co.jp/ |
LION OFFICE PRODUCTS CORP. (LION OFFICE PRODUCTS CORP.) is the company which it produces it and sells of office supplies establishing the head office in Higashinakano, Nakano-ku, Tokyo and stationery and the office furniture.
Table of contents
Summary
It is founded (generous politics four years) in Osaka, Hiranocho (current Hiranomachi, Chuo-ku, Osaka-shi) in 1792. It is started from fude and sumi dealer "Imazu-ya" formerly and is known as a company having the long history.
I enter the Meiji period before long and, including the handling of stationery and the import goods which I imported from Europe and America, join the goods from overseas article dealer association and I register "a lion mark" with the drawing instrument which the company treats as a trademark and sell it. The company name to continue is derived from this mark to date.
I put the head office in Osaka of the establishment of a business place until the 1990s, but moved the head office to Tokyo in 2001.
The product to handle amounts to many including the OA apparatus for offices from accessory stationery for schoolchildren. There is still less being connected with the lion of the major household articles maker known for detergents on capital, talented person sides at all.
History
- 1792： Fukui small Hachiro of the founder runs a fude and sumi shop in cause, Osaka of the business name of "the Imazu-ya".
- 1877： Shojiro Fukui puts business on the railroad track and builds today's basics.
- 1881： Including slate, the import of office supplies handling including the slate pencil, I adopt "a lion mark" in a trademark.
- 1921： I prepare for capital 1 million yen and found Fukui store. Office supplies wholesale was the center in those days.
- 1931： I develop an industry's first many holes type binder "eletrid account book" and release it.
- 1932： I establish the drawing instrument part and use the trademark of "the lion mark". We will be known as a representative brand of the drawing instrument later.
- 1933： I step forward in Tokyo. I establish Tokyo branch office becoming the forerunner of the Tokyo head office in the back.
- 1940： I establish "the lion drawing instrument mill" in a corporation.
- 1945： It is destroyed by fire in Osaka, both head offices of Tokyo by the war damage. I utilize Osaka Soko which avoided war damage and plan the rebuilding. In addition, I change a company name to "Fukui Corporation".
- 1948： After the war first hot seller "sigma ball-point pen" release.
- 1957： It releases "トーシャファックス" becoming a pioneer of the current FAX.
The rapid economic growth period: A branch steps forward in Hiroshima, Fukuoka, Sapporo, Kanazawa, each place including Kyoto. I enlarge capital.
Newspaper ad
I place many advertisements in the national newspaper in an occasion of the rapid economic growth period in the 1970s. Of the lion file which was a main product of the company to the thing which was well known for an advertisement placed at that time in those days "did it to 10 years old, and knew the love." (because learn "the love" in fourth graders with Chinese characters for daily use in Japan); "our son is different of a severe father and the father-in-law, and there is a thing to be my son who does not know it.", but these advertisement drafts belong to HAKUHODO in copywriters in that time, and become free, and devise naming of "AERA" (Asahi Shimbun) afterwards;, besides, "is absent from love for several years?." It depends on the Maki associate の hand which wrote copies such as (appointed TBS as the title of the drama which pro-it, was televised a catch copy of the campaign advertisement of Isetan of 1989 later for from October, 2001 to December). I placed an advertisement in one morning edition of the Yomiuri Shimbun of 20th every month once.
With office supplies having become low price, there are mainly many 2 stereotypical advertisements that listed only a brand name of the front page now.
Outside link
This article is taken from the Japanese Wikipedia LION OFFICE PRODUCTS CORP.
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